I’ve had two interesting meetings in the last week. Both were with other fathers whose kids attend the same school as mine. Both also run online businesses.

They’d heard I’d been in online businesses for years; was in the top 3% of worldwide sellers on eBay (more in a couple of days on that); and knew a thing or two about getting traffic and search engine results.

To compare the two, one was aware he could do better, expected to learn and grow his business over time – essentially in for the long hall. The second guy was scattered over four or five different technologies and business models, chasing the next big thing.

My system suits the first way. And I advised my second friend to be patient.
Both however needed more links to their websites both directly from their friends, but also from relevant, non-competing sites. Reciprocal links (where you link to me and I link to you) are a bit tricky with Google penalizing people who build link farms. Relevance and quality of the linking site is more important that just getting any old links.

So while I am always looking for suitable link partners, I looked at fast alternatives. I found Link Vault a free, text-link advertising network. This is a high-quality ethical way of growing inbound links and getting a share of the web mindspace.

Link Vault has a good reputation for fast lasting results. I’ve already rolled it out on some of the sites I manage and expect to implement it here as well.

quickdraws photo by Cristian Galletti Casalgrande, Italy