Trade Show Strategy

I’m at a trade show in Cologne Germany. I’m questioning my trade show strategy. I race around all the halls and grab flyers or brochures only from stands that pique my interest. I then do some small talk, but really it’s just an introduction and “I’ll email once I get home and review your website”. […]

How to Get Inbound Links for Online Business

I’ve had two interesting meetings in the last week. Both were with other fathers whose kids attend the same school as mine. Both also run online businesses. They’d heard I’d been in online businesses for years; was in the top 3% of worldwide sellers on eBay (more in a couple of days on that); and […]

Web stats, log analysis and web tracking

I just got home from an interesting talk on corporate health management. More specifics on that later, but it matched with an email from a client. Doctors use numbers to measure our overall and specific health, businesses have KPI’s. Webmasters, eTailers and eCommerce practioners live and die by their stats. But it’s amazing how many […]